A Fully-Digital Attribution Service Arrives For iHeart
What is being hailed as “the first fully-digital attribution service for broadcast radio that will transform the way advertisers plan,...
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Recent Posts
Digital Audio Ad Revenues Shot Up 39% In 2017
Digital audio ad revenue scaled new heights in 2017, surging 39% to $1.6 billion from $1.1 billion in 2016, according to a new report...
5 Ways Retailers Are Optimizing Foot Traffic Using Smartphones
Mobile phones. Two little words with endless possibilities. Not even Nostradamus could have predicted the omnipresent power of everyone’s...
Spotify may be working on a stand-alone car speaker
Spotify is poised to make a major announcement on April 24, and while the company hasn’t confirmed anything, there is a chance that the...
5 Pillars for Your Social Shopping Plan
We continue to experience ongoing real-time shifts in the way consumers engage with content and commerce. From a business opportunities...
Google’s Chrome ad blocking arrives tomorrow and this is how it works
Google is enabling its built-in ad blocker for Chrome tomorrow (February 15th). Chrome’s ad filtering is designed to weed out some of the...
Facebook is losing younger users to Snapchat, according to a study
Younger people are abandoning Facebook and flocking to Snapchat at an increasing rate, according to a study released Monday. The...
Google brings its different payment platforms together under the Google Pay brand
Google is simplifying the way it presents its different payments tools to consumers, uniting them under a new brand called Google Pay. In...
Facebook, Google and others join The Trust Project, an effort to increase transparency around online
“Fake news” and other misinformation, online propaganda, and satirical content people believe is true have filled the web via search...
Local SEO: Driving customer actions for enterprise-level brands
Local SEO drives customer actions for businesses of every size, from local mom-and-pop shops to large companies with multiple locations....
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