A Fully-Digital Attribution Service Arrives For iHeartWhat is being hailed as “the first fully-digital attribution service for broadcast radio that will transform the way advertisers plan,...
Digital Audio Ad Revenues Shot Up 39% In 2017Digital audio ad revenue scaled new heights in 2017, surging 39% to $1.6 billion from $1.1 billion in 2016, according to a new report...
5 Ways Retailers Are Optimizing Foot Traffic Using SmartphonesMobile phones. Two little words with endless possibilities. Not even Nostradamus could have predicted the omnipresent power of everyone’s...
Spotify may be working on a stand-alone car speakerSpotify is poised to make a major announcement on April 24, and while the company hasn’t confirmed anything, there is a chance that the...
5 Pillars for Your Social Shopping PlanWe continue to experience ongoing real-time shifts in the way consumers engage with content and commerce. From a business opportunities...
Google’s Chrome ad blocking arrives tomorrow and this is how it worksGoogle is enabling its built-in ad blocker for Chrome tomorrow (February 15th). Chrome’s ad filtering is designed to weed out some of the...
Facebook is losing younger users to Snapchat, according to a studyYounger people are abandoning Facebook and flocking to Snapchat at an increasing rate, according to a study released Monday. The...