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    Recent Posts

    A Fully-Digital Attribution Service Arrives For iHeart

    A Fully-Digital Attribution Service Arrives For iHeart

    Digital Audio Ad Revenues Shot Up 39% In 2017

    Digital Audio Ad Revenues Shot Up 39% In 2017

    5 Ways Retailers Are Optimizing Foot Traffic Using Smartphones

    5 Ways Retailers Are Optimizing Foot Traffic Using Smartphones

    Brands Must Grasp the Digitally Driven Consumer Journey or Risk Becoming Prey

    When Jacob Davis and Levi Strauss received the first patent for their blue jeans in 1873, their headquarters in San Francisco was nowhere...
    Brands Must Grasp the Digitally Driven Consumer Journey or Risk Becoming Prey

    Whoopi Goldberg expands medical marijuana line to Colorado

    Comedian Whoopi Goldberg and her cannabis business partner, Maya Elisabeth, have already made a splash in California with their line of...
    Whoopi Goldberg expands medical marijuana line to Colorado

    Snapchat and NBCUniversal Are Creating a Digital Content Studio for Scripted Shows

    Snapchat is delving deeper into the world of original programming, thanks to new partnerships with NBCUniversal and the Duplass Brothers....
    Snapchat and NBCUniversal Are Creating a Digital Content Studio for Scripted Shows

    FACEBOOK LEANS INTO VIDEO

    Its ambitions are 'TV-like,' but Facebook's video play needs to be so much more if the social network is to battle with the likes of...
    FACEBOOK LEANS
INTO VIDEO

    Twitter Is Finally Letting Some Users Tweet With as Many as 280 Characters

    Silicon Valley’s beloved blue bird is getting ready to tweet longer than ever before. Few things have defined Twitter more than its...
    Twitter Is Finally Letting Some Users Tweet With as Many as 280 Characters

    These 8 New Stats Show Digital Advertising’s Growing Pains as Social Platforms Boom

    The digital ad industry is both maturing (social networks are exploding) and experiencing growing pains (viewability issues and brand...
    These 8 New Stats Show Digital Advertising’s Growing Pains as Social Platforms Boom

    Facebook tests pre-loaded ‘Instant Videos’

    Facebook doesn’t want you to burn through your mobile data plan just to keep watching its videos. That’s why it’s testing a new feature...
    Facebook tests pre-loaded ‘Instant Videos’

    This Burgeoning Vending Machine Startup Is Trying to Redefine Out-of-Home Digital Ads

    If you’ve walked onto a college campus recently—perhaps New York University or Harvard—you may have come upon a digital ad kiosk that...
    This Burgeoning Vending Machine Startup Is Trying to Redefine Out-of-Home Digital Ads

    You’re Using Foursquare All the Time. You Just Don’t Know It

    Foursquare Labs Inc. knows what it’s like to go from hot to not. When the company introduced its namesake social media app at South by...
    You’re Using Foursquare All the Time. You Just Don’t Know It

    How AI Makes Brand Personalities Come to Life

    Artificial intelligence (AI) is reinventing the creative landscape for marketers. One big leap: Brands are no longer merely seen as...
    How AI Makes Brand Personalities Come to Life
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